10,000 Marshmallows Daily Links 2007-06-28
[Daily Post from ViaMetric] 10,000 Marshmallows: Dear Steve Jobs
“So here’s what I intend to do [to get an iPhone]. I’ve caught a skunk from the greenbelt in back of my house. On Friday, I’m donning a rented hazmat suit and with skunk in hand, I’m walking to the front of the line.”
Marketing ROI: Who’s Online? It May Surprise You
“Everyone thinks that the younger the consumer, the more likely they are to be online. We find that the more affluent they are, the more likely they are to go online.”
Stuntdubl: 8 Simple Rules For Social Media Marketing in Business to Business Markets
“This is THE most important part of social media marketing. You MUST stand out. It’s scary - you make yourself and your company vulnerable, but it works. And when it works great, it is an amazing thing. When it doesn’t work, most the time nobody notices most times, and you might only end up offending 3 of the people you didn’t like anyways.”
Social Media Today: Unforgettable
“Companies that get their hows wrong won’t be able to just hire a P.R. firm to clean up the mess by a taking a couple of reporters to lunch — not when everyone is a reporter and can talk back and be heard globally.”
Marketing Pilgrim: Five More Important Facts About User Reviews in E-tail
“Almost 50% of online shoppers find user reviews helpful. That 50% spends more online than the other 50%.”
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